Android STB allows the television set to function as a user interfaces for the content delivered through the Internet, satellites, or television channel. A TV set equipped with an Android STB can receive and decode digital television broadcasts. The STB comes with an Android version that is pre-installed and gives the flexibility to convert the regular TV into a smart TV. The increased rate of accessibility of Android and Smart TVs, the demand for HD channels, and the driving popularity of over-the-top (OTT) services are the major factors driving the growth of the Android STB and TV Market.
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The Android STB and TV market is set to grow at a CAGR of 14.11% during the forecast period 2019 to 2025. As per the market research report, the market will hit a significant value mark by the end of 2025. The market growth will be driven by the increasing demand for Android powered STB and TVs. Based on the research report, the growing demand for rich and powerful user experience will accelerate growth in the market till 2025. Although, the lack of awareness will have a negative impact on the global Android STB and TV market’s growth during this period. The lack of effective communication is predicted to be a key challenge which could become a strong threat from 2019 to 2025 to companies.
The Android STB and TV market, with its product and service related segments, is spread across the world. information appliance based regional markets are also covered in the market research report. The regional markets are Asia-Pacific, Europe, North America, the Middle East and Africa and the rest of the world. A growing number of regulatory initiatives is anticipated to be a major factor for growth across the information appliance space during the forecast period. The regional market in North America is classified as the United States, Mexico, Canada, and others. The information appliance sector based regional markets in Europe are split into Italy, Germany, France, and the United Kingdom.
