Are you in search of boosting the recognition of your brand? Wait for a while!!! Custom printed boxes are the gateway for promoting the image of the brand. These help the brands to increase brand awareness and give a marvelous experience to the customers. For this purpose, innovation is needed in the packaging that can market the brands in the best way. Marketing the brands is not only about promoting the products; it is also about giving a memorable experience to the customers.
According to the report published by Grand View Research: “The global custom printing market size was valued at USD 31,688.4 million in 2022 and is expected to grow at a compound annual growth rate (CAGR) of 10.2% from 2023 to 2030.”
Here, in this brief guide, I will share some stunning ideas to increase your brand’s presence in the packaging industry.
Catch the Attention of the Consumers with Vibrant Graphics
Do you want to get the consumer’s attention at first instant? Of course, yes…! Apply noticeable graphics on your custom printed boxes. Use some specific colour palette, bold the specific letters, finishing and printing techniques on the packaging. This gives a unique look to the packaging, whether placed on the shelves or in the consumer’s hand.
Encourages Customers to Use the Box for Referrals and Reviews
All businesses want to increase sales, attract customers, and make them permanent clients. But to achieve this goal, some techniques should be applied to the custom printed boxes. Wise use of these boxes encourages the buyers to refer the brand to people and give some reviews.
Customers will only share the products if they are satisfied with the brands. Your brand image depends upon the satisfaction of the buyers. So, present them with top-class packaging and allow them to share your packaging with their friends and family and on their social media accounts. Give them a wow feel so they can give positive reviews. Their reviews can decide the growth of your brand, and its effects go on generating high sales.
Design the Box According to the Theme
There are lots of events that come throughout the year. Some are birthday parties, wedding parties, Christmas or more. So, you can think about surprising your loved one by presenting the gift in these printed boxes.
It’s an excellent opportunity to bring a smile to your dear ones face. Design the box according to a theme, retain the old ones and attract new customers. You can also add a personal touch to the box, like writing a message or thank you note on the box.
Highlight Product Details
Build the trust of your brands in the customer’s mind. You can get it by displaying product details on the custom printed boxes. Its direct impact goes on the sales. Every buyer has the right to know all the relevant and exact information about the products. People love to buy a product if the details are mentioned on the box.
Additionally, it increases the worth and incredibility of your brand. This information may change the buying decision of the buyers and convince them to buy. Here is some information that you can print on your box.
- Product name
- Company name
- Logo of the company
- Manufacturing and expiry date
- Usage instructions
Create Buzz Through Unboxing Experience
Distinctive design, unique openings, and custom messages create a buzz among the receivers. It gives them an unforgettable experience that lasts in the customer’s memory for a longer time. Their first best experience persuades them to share it on social media channels.
Surprise Your Customers and Make Them Happy
Create a sense of excitement with custom printed boxes. Surprise the customers with unexpected elements like some hidden gifts, samples or more. These surprising elements give a feel that brands provide value to the customers. When they get this feeling, then they come again and again to that brand.
Must Use Sustainable Materials
Sustainable materials are becoming of paramount concern. So, it is necessary for the businessman to use sustainable materials in the packaging. You can highlight on the packaging that you are among those brands that use eco-friendly materials.
This kind of packaging directly connects the buyers who support eco-friendly packaging with your brand. Show that you are a nature-friendly brand by adding an eco-friendly symbol mark on the box.
In short, convey your brand story and highlight your product with uniquely designed custom printed boxes. It helps the brands get maximum ROI and grab the hearts of the buyers.
Viveprinting is offering classy printed boxes. Don’t miss this chance to get in touch with Viveprinting. Their services help the brands in making the unique identity of the brands.
What is the reason that brands should focus on eco-friendly boxes?
Recyclable materials like paperboard attract eco-conscious customers. These customers prefer brands that support nature-friendly materials. Promoting the usage of recyclable materials strengthens the reputation of the brand.
List some benefits of utilizing printed boxes for marketing?
Custom printed boxes give several benefits for marketing that are listed below:
- Increase brand visibility
- Strengthen the consumer’s satisfaction
- Decrease the risks of product damage
- Drive sales growth
Where can I get wholesale printed boxes in the UK?
There are many companies in the UK that are offering printed boxes wholesale. But Vive printing is one of the best that are giving wholesale printed boxes. Businesses can order bulk quantities of boxes and benefit from them.
How much printed boxes cost?
The cost of these boxes depends upon several factors, such as size, materials, and quantity. On the other hand, these boxes are amazingly affordable, precisely when anyone orders in bulk.
List some essential factors during designing a custom printed box?
Some of the essential factors are:
- Know about the audience’s taste
- Keep the design simple
- High-quality materials
- Choose selective colour schemes